HURCO COMPANIES, INC.

ONE TECHNOLOGY WAY

P.O. BOX 68180

INDIANAPOLIS, INDIANA 46268

(317) 293-5309

NOTICE OF ANNUAL MEETING OF SHAREHOLDERS

To Be Held March 11, 202114, 2024

The 20212024 Annual Meeting of Shareholders (the “2021“2024 Annual Meeting”) of Hurco Companies, Inc. (the “Company”), will be held in a virtual-only format at 10:00 a.m. Eastern Time(Eastern Time) on Thursday, March 11, 2021,14, 2024, at the Company’s corporate headquarters, One Technology Way, Indianapolis, Indiana 46268, for the following purposes:

Due to the continued public health impact of the coronavirus pandemic (COVID-19), and to support the health, safety, and well-being of our shareholders, employees, directors, and their respective families, the Company will hold its 2021 Annual Meeting in a virtual meeting format only, via webcast. In future years, once the public health impact of COVID-19 begins to normalize, the Company intends to offer an in-person shareholder attendance option consistent with past practice.

The Board of Directors recommends a vote FOR items 1, 2, 3, and 3.4. The persons named as proxies will use their discretion to vote on any other matters that may properly arise at the 20212024 Annual Meeting.

The foregoing items of business are more fully described in our proxy statement accompanying this notice. Please read our proxy statement carefully.

Only shareholders of record as of the close of business on the record date of January 15, 2021, are entitled to notice of and to vote at the 2021 Annual Meeting or any adjournments thereof. To participate in and/or vote at the virtual 2021 Annual Meeting, prior registration is required before 5:00 p.m. Eastern Time on March 9, 2021. To pre-register, go to www.proxydocs.com/HURC and enter the control number found on your proxy card or voting instruction form. Upon completing your registration, you will receive a confirmation email. Approximately one hour prior to the meeting start time, each pre-registered shareholder will receive an email containing a unique link that will allow that shareholder to access the virtual 2021 Annual Meeting, view the list of our shareholders of record, and vote at the virtual 2021 Annual Meeting.

If you have pre-registered by the deadline and plan to attend the virtual 2021 Annual Meeting, we encourage you to access the virtual platform prior to the start time of the meeting to allow time to log-in and test your device’s audio system. You may begin to log into the virtual platform beginning at 9:45 a.m. Eastern Time on March 11, 2021.

Please mark, sign, and date the enclosed proxy card and return it in the enclosed return envelope, which requires no postage if mailed in the United States, or vote your shares via the Internet or by telephone as described in the proxy statement and on the proxy card.

Only shareholders of record as of the close of business on the record date of January 19, 2024, are entitled to notice of and to vote at the 2024 Annual Meeting or any adjournments thereof. In the event there are not sufficient votes for approval of one or more of the above matters at the time of the 20212024 Annual Meeting, the Company may adjourn the 20212024 Annual Meeting in order to permit further solicitation of proxies.

By order of the Board of Directors,

Sonja K. McClelland,

Indianapolis, Indiana

January 29, 20212024

YOUR VOTE IS IMPORTANT—Even if you plan to attend the virtual 20212024 Annual Meeting, we urge you to mark, sign,date, and datesign the enclosed proxy card and return it promptly in the enclosed envelope or to vote your shares via the Internet or by telephone as described on the proxy card.

Important Notice Regarding the Availability of Proxy Materials for the 20212024 Annual Meeting to Bebe Held on March 11, 202114, 2024

In accordance with the rules of the Securities and Exchange Commission, we are advising our shareholders of the availability on the Internet of our proxy materials related to the 20212024 Annual Meeting. These rules allow companies to provide access to proxy materials in one of two ways. Because we have elected to utilize the “full set delivery” option, we are delivering to all shareholders paper copies of all of the proxy materials, as well as providing access to those proxy materials on a publicly-accessible website.

This Notice of 20212024 Annual Meeting and the corresponding proxy statement, form of proxy card, and our most recent annual report on Form 10-K are available at www.hurco.com/proxymaterials. If you plan to attend the virtual 20212024 Annual Meeting by webcast, please see the corresponding proxy statement and form of proxy card for instructions regarding required pre-registration. Youin person, you may obtain technical assistance or instructions related to pre-registration at www.proxydocs.com/HURC. You may obtain technical assistance related to attending the virtual 2021 Annual Meeting at the website in the unique link that will be sent to you approximately one hour priordirections to the start time of the 2021 Annual Meeting if you previously completed the pre-registration before 5:00 p.m. Eastern Time on March 9, 2021.meeting site by written request directed to Jonathon D. Wright, Corporate Secretary, Hurco Companies, Inc., One Technology Way, P.O. Box 68180, Indianapolis, Indiana 46268, or by telephone at (317) 293-5309.

Table of Contents

Appendix A –Hurco Companies, Inc. Articles of Incorporation (As Proposed to be Amended and Restated as of March 14, 2024)

Cautionary Note Regarding Forward-Looking Statements

The statements included in this proxy statement regarding future performance and results, expectations, plans, strategies, priorities, commitments, and other statements that are not historical facts are forward-looking statements within the meaning of the federal securities laws. Forward-looking statements are based upon current beliefs, expectations, and assumptions and are subject to significant risks, uncertainties, and changes in circumstances that could cause actual results to differ materially from the forward-looking statements. A detailed discussion of risks and uncertainties that could cause actual results and events to differ materially from such forward-looking statements is included in the section titled “Risk Factors” in our Annual Report on Form 10-K for the year ended October 31, 2020.2023. Readers of this proxy statement are cautioned not to place undue reliance on these forward-looking statements, since there can be no assurance that these forward-looking statements will prove to be accurate. We expressly disclaim any obligation to update or revise any forward-looking statements, whether as a result of new information, future events, or otherwise.

HURCO COMPANIES, INC.

One Technology Way

P. O. Box 68180

Indianapolis, Indiana 46268

20212024 Annual Meeting of Shareholders

March 11, 2021

14, 2024

PROXY STATEMENT

This proxy statement and accompanying proxy are being furnished to the holders of common stock of Hurco Companies, Inc. (the “Company,” “Hurco,” “we,” or “us”) in connection with the solicitation of proxies by the Board of Directors for the Company’s 20212024 Annual Meeting of Shareholders (the “2021“2024 Annual Meeting”), to be held at 10:00 a.m. Eastern Time on Thursday, March 11, 2021, in virtual format only, via webcast,14, 2024, at our corporate headquarters, One Technology Way, Indianapolis, Indiana 46268, and any adjournments thereof. This proxy statement and the accompanying form of proxy are being mailed to our shareholders on or about January 29, 2021.2024.

QUESTIONS AND ANSWERS ABOUT THE 20212024 ANNUAL MEETING AND VOTING

Who is entitled to vote at the meeting and what are my voting rights?

Shareholders of record as of the close of business on the record date of January 15, 202119, 2024, are entitled to vote at the 20212024 Annual Meeting or any adjournments thereof.  As of that date, there were 6,665,033_______ shares of our common stock outstanding and entitled to vote at the 20212024 Annual Meeting.  Holders of our common stock as of the record date are entitled to one vote per share with respect to each matter submitted to a vote of the shareholders.  There is no cumulative voting on election of directors or any other matter.

How many shares must be present to hold the meeting?

The presence in person or by proxy of the holders of a majority of the outstanding shares entitled to vote at the 20212024 Annual Meeting is necessary to constitute a quorum for the transaction of business.

What matters will be voted on at the meeting?

There are threefour matters to be considered at the meeting, as follows:

How are votes counted?

All shares that have been properly voted, and not revoked, will be voted at the meeting in accordance with the instructions of the voting shareholders.

Brokers are not entitled to exercise discretion to vote shares on any of the matters to be voted on at the meeting other than the ratification of the appointment of the auditor, unless the shareholder gives voting instructions to the broker.  Accordingly, if you hold your shares in “street name” and wish your shares to be voted by your broker on the election of directors, or the say-on-pay vote, or the proposal to amend the Company’s Amended and Restated Articles of Incorporation, you must give your broker voting instructions.

What vote is required to approve each proposal?

To approve each of the proposals, the following votes are required from the holders of voting shares. AbstentionsExcept as set forth below, abstentions and broker non-votes will not count as votes cast on the proposals below and will not affect the outcome of the votes.

With respect to the election of directors, although there is a plurality voting standard, our Amended and Restated By-LawsBy-laws (the “By-Laws”) provide that in an uncontested election, any incumbent director nominee who does not receive more FOR votes than WITHHOLD votes must tender his or her resignation as a director to the Board of Directors (the “Board”), subject to acceptance by the Board. The Nominating and Governance Committee of the Board will consider any resignation tendered under this policy and will recommend to the Board whether to accept or reject it, or whether other action should be taken. The Board will act on the tendered resignation, taking into account the Nominating and Governance Committee’s recommendation, within 90 days following the certification of the shareholder director election, and will promptly issue a press release regarding its decision. If the resignation is not accepted, the director shall continue to serve until the 20222025 Annual Meeting of Shareholders and until his or her successor has been elected and qualified, or unless he or she is removed, resigns, dies, or becomes so incapacitated he or she can no longer perform any of his or her duties as a director.

How can I vote my shares without attending the meeting?

Whether you hold your shares directly as a registered shareholder or beneficially in street name, you may vote without attending the meeting. If you are a shareholder of record, you can vote your shares by granting a proxy via the Internet, over the telephone, or by mailing your signed proxy card. If you hold your shares in street name, your broker, bank, or other nominee will provide you with materials and instructions on voting your shares.

How do I vote my shares at the meeting?

To participate in and/Proof of stock ownership and some form of government-issued, photo identification (such as a valid driver’s license or vote at the virtual 2021 Annual Meeting, shareholders must pre-registerpassport) will be required for the meeting by 5:00 p.m. Eastern Time on March 9, 2021, at www.proxydocs.com/HURC using the control number found on their proxy card or their voting instruction form. Upon completing your registration, you will receive a confirmation email. Approximately one hour prioradmission to the meeting start time, each pre-registered shareholder will receive an email containing a unique link that will allow that shareholdermeeting. Only shareholders who owned our common stock as of the close of business on January 19, 2024, are entitled to accessattend the virtual 2021 Annual Meeting, view the list of our shareholders of record, and vote at the virtual 2021 Annual Meeting.meeting.

Whether or not

Even if you currently plan to attend the virtual 20212024 Annual Meeting, we urgerecommend that you to vote and submit yourby proxy in advance of the meeting, either via the Internet, by telephone, or by mail, so that your vote will be counted if you later decide not to, or cannot, attend the meeting.Only shareholders who owned our common stock as of the close of business on January 15, 2021 and who pre-registered in advance of the deadline set forth above are entitled to attend the meeting.

What can I do if I change my mind after I submit my proxy?

If you are a shareholder of record, you may revoke your proxy at any time before it is voted at the meeting by: (1) giving timely written notice of the revocation to our Corporate Secretary, (2) timely submitting a later-dated proxy via the Internet, by telephone, or by mail, or (3) attending the virtual meeting and voting in that forum, if you have completed your pre-registration by the deadline noted above. person.

If your shares are held in street name, you may submit new voting instructions by contacting your broker, bank, or other nominee holder or inholder. In the alternative, you may vote at the virtual 20212024 Annual Meeting if you have completed your pre-registration by the deadline noted above, and if you have obtained a “legal proxy”. In order for your vote to count, you must first obtain a legal proxy issued by your brokerage firm, to vote your shares in your own name. Please contact your broker, bank, or follow the instructions you receive on your voting instruction form from your broker.other nominee as described above.

What are the Board’s recommendations on how I should vote my shares?

The Board recommends that you vote your shares as follows:

How would my shares be voted if I do not specify how they should be voted?

If you sign and return a proxy card without indicating how you want your shares to be voted, the persons named as proxies will vote your shares as follows:

What is the effect of the say-on-pay vote?

The say-on-pay vote is advisory and not binding on the Company, the Board, or the Compensation Committee. We could, if the Board or the Compensation Committee concluded it was in our best interests to do so, choose not to follow or implement the outcome of the advisorysay-on-pay vote. However, as was the case with the results of the say-on-pay vote at prior Annual Meetings of Shareholders, we expect that the Compensation Committee and the Board will consider the outcome of the votevotes when making future compensation decisions for our named executive officers.

What happens if additional matters are presented at the 20212024 Annual Meeting?

We know of no other matters other than the items of business described in this proxy statement that will be presented at the meeting.2024 Annual Meeting. If you grant a proxy, the persons named as proxy holders will have discretion to vote your shares on any additional matters properly presented for a vote at the meeting in accordance with Indiana law and our By-Laws.

Who will count the votes?

Our Corporate Secretary will count the votes.

Can I review the list of shareholders entitled to vote at the meeting?

A list of shareholders entitled to vote at the meeting will be available for inspection by shareholders of record at the meeting, and for five business days prior to the meeting between the hours of 9:00 a.m. and 4:30 p.m., Eastern Time, at our offices at One Technology Way, Indianapolis, Indiana 46268. If you would like to view the shareholder list, please contact our Corporate Secretary to schedule an appointment.

A list of shareholders entitled to vote at the meeting will also be available virtually during the meeting to those shareholders who have pre-registered by the deadline and are attending the virtual annual meeting.

Who pays for the cost of proxy preparation and solicitation?

We will pay the cost of preparing, assembling, and mailing this proxy statement and form of proxy. We will also request that banks, brokers, and other holders of record send the proxy materials to, and obtain proxies from, beneficial owners, and will reimburse them for their reasonable expenses in doing so.

Is this proxy statement the only way that proxies are being solicited?

Our directors, officers, and other employees may also solicit proxies personally by telephone, facsimile, electronic mail, personal contact, or otherwise. They will not be specifically compensated for doing so.

Can I receive future proxy statements and annual reports electronically?

Yes.  If you are a shareholder of record, you may request and consent to electronic delivery of future proxy statements, annual reports, and other shareholder communications by following the instructions on the proxy card to vote using the Internet and when prompted, indicate that you agree to receive or access shareholder communications electronically in future years.years.  You may also contact our Transfer Agent, Computershare Investor Services, by calling (781) 575-2879 or toll-free at (877) 282-1169, or by writing:writing regular mail to:  Computershare Investor Services, P.O. Box 505000, Louisville, KY 40233-5000.43006, Providence, RI 02940-3006.  If your shares are held beneficially in street name, please contact your bank, broker, or other nominee, and ask about the availability of electronic delivery.

Are you planning on making the proxy materials only available by Internet this year, unless paper copies are requested?

No.  Although many public companies mail a notice to their shareholders so they can provide proxy materials through the Internet, we have elected to use the “full set delivery” option and so are providing paper copies of proxy materials to all of our shareholders, unless otherwise previously requested by the shareholder.  Our proxy materials and Annual Report on Form 10-K are also available via the Internet at www.hurco.com/proxymaterials. We may decide not to use the “full set delivery” option in the future; however, you will still have the right to request a free set of proxy materials by mail.

Are you planning on making the 2024 Annual Meeting available virtually this year?

Consistent with historical practice, at this time, we plan to host the 2024 Annual Meeting solely in person. However, the health, safety, and well-being of our shareholders, employees, directors, and other attendees is of the utmost importance to us. Therefore, if public health or other considerations make an in-person format unsafe, impractical, or otherwise undesirable, we may choose to modify our plans and, instead, host the meeting in a virtual format only. If we do so, we will file and deliver notice thereof, including instructions to pre-register for, and attend, the virtual meeting, in accordance with all applicable legal requirements.

PROPOSAL 1. ELECTION OF DIRECTORS

The Board currently consists of nineeight members. The Board, acting on the recommendation of our Nominating and Governance Committee, has nominated the eight individuals identified below for election as directors. Each of the nominees is currently a director. No fees were paid to any third parties to identify or evaluate potential nominees. Unless authority is specifically withheld, the shares being voted by proxy will be voted in favor of each of these nominees. Each nominee who is elected will serve for a term of one year, which expires at our next Annual Meeting of Shareholders or such later date as his or her successor has been elected and qualified.

Mr. Robert Cruickshank is currently serving as one of our nine directors. Mr. Cruickshank is retiring at the end of his current term, and therefore, has not been nominated for re-election at the 2021 Annual Meeting. The Board thanks Mr. Cruickshank for his dedicated service on the Board. The Board, acting on the recommendation of our Nominating and Governance Committee, has approved a decrease in the size of the Board from nine members to eight members, to be effective as of the election of directors at our 2021 Annual Meeting. Proxies cannot be voted for a greater number of persons than eight, which is the number of nominees named in this proxy statement.

If any of these nominees becomes unable to serve, we expect that the persons named in the proxy will exercise their voting power in favor of such other person or persons as the Board may recommend. AllEach of the nominees havehas consented to being named in this proxy statement and to serve if elected. The Board knows of no reason why any of the nominees would be unable to serve.

Director Nominees

The names of the persons who are nominees for election and their current positions and offices with Hurco, if any, are set forth below. There are no family relationships among any of our directors or officers.

Business Experience and Qualifications of Nominees

Thomas A. Aaro, age 63,66, has been a member of the Board since March 2015. From 2002 to 2017, Mr. Aaro was the founder and Managing Partner of BlueBlack LLC, an independent integrated/shopper marketing agency that provides strategic and promotional consulting, training, and implementation services to consumer packagedconsumer-packaged goods (“CPG”) companies, marketing agencies, marketing services, and digital marketing companies. Previously, he served as the Partner/Chief Executive Officer of Marketing Drive-MGR, an integrated promotional marketing agency and as Chief Marketing Officer/Consultant for a number of technology-oriented companies, including Supermarkets Online, a division of Catalina, a consumer packaged goods (CPG)CPG internet savings site, and Wavetel, a startup wireless Internet Service Provider in North Carolina.

Mr. Aaro brings to our Board extensive knowledge of marketing and entrepreneurship. His over thirty30 years of experience leading marketing strategy for numerous CPG and technology companies and experience as an entrepreneur provides valuable insight to our Board.

Michael Doar, age 65,68, has been a member of the Board since 2000. Mr. Doar was elected Chairman of the

Board and appointed our Chief Executive Officer (“CEO”) in fiscal 2001. Heyear 2001, a position he held until March 2021, when he transitioned to the role of Executive Chairman. Mr. Doar also served as our President from November 2009 to March 2013. Prior to joining Hurco, Mr. Doar served as Vice President of Sales and Marketing of Ingersoll Contract Manufacturing Company, a subsidiary of Ingersoll International, an international engineering and machine tool systems business, having previously held various management positions with Ingersoll International from 1989. Mr. Doar also serves as a director of Twin Disc, Incorporated (“Twin Disc”), a manufacturer of marine and heavy duty off-highway power transmission equipment.equipment, and currently serves on Twin Disc’s Nominating & Governance and Compensation & Executive Development Committees.

Mr. Doar has led Hurco for more than nineteen20 years. As our current Executive Chairman and former CEO, Mr. Doar brings to our Board his in-depth knowledge of our business, strategy, people, operations, competition, and financial position. Mr. Doar also provides leadership and vision for the development and execution of our strategic plans and the achievement of our business goals and objectives.

Cynthia Dubin, age 59,62, has been a member of the Board since March 2019. Ms. Dubin is an experienced chief financial officer and board director. In February 2019, Ms. Dubin was appointed to the board of the U.K. Competition and Markets Authority (“CMA”) and is currently the Interim-ChairChair of its Nominations Committee and Audit and Risk Assurance Committee. The CMA is a non-ministerial government department in the United Kingdom, responsible for strengthening business competition and preventing and reducing anti-competitive activities. Ms. Dubin served as the CFO of Pivot Power LLP, an emerging leader in power storage and electric vehicle infrastructure in the U.K., from August 2018 to March 2019. Ms. Dubin was also the CFO for JKX Oil & Gas PLC, from 2011 to 2016 and CFO for Canamens Ltd. from 2006 to 2011. These companies were London Stock Exchange listed and private equity-backed oil and gas exploration and production companies, respectively. Additionally, Ms. Dubin was European CFO for Edison Mission Energy, a pre-eminent builder, owner and operator of large-scale power generation projects and started her career as a project finance banker with Irving Trust Company. From 2015 to September 2020, she served on the Board of Directors of Babcock & Wilcox Enterprises, Inc., an NYSE-listed global leader in advanced energy and environmental technologies and services for the power and industrial markets with operations, subsidiaries and joint ventures worldwide. During her service, she served as the Chair of its Audit and Finance Committee and a member of its Governance Committee. Since September 2020, Ms. Dubin has served as a director for Synthomer plc, a publicly-traded chemicals manufacturer specializing in aqueous polymers, and is the Chair of its Audit Committee and a member of its remuneration committee. Since December 2020, Ms. Dubin has also served as a director for ICE Futures Europe, an exchange for futures and options contracts for crude oil, interest rates, equity derivatives, natural gas, power, coal, emissions, and soft commodities, and is currently also the chair of its Risk and Audit Committee. From May 2021 to August 2023, Ms. Dubin served as a director, Chair of the Audit Committee, and member of the Compensation Committee for Franchise Group, Inc. Franchise Group is a holding company for a franchising platform for an increasingly diverse collection of market-leading and emerging brands. From September 2020 through November 2022, Ms. Dubin served as a director, Chair of the Audit Committee, and a member of the Remuneration and Nomination Committees of Synthomer plc, a U.K. publicly-traded chemicals manufacturer specializing in aqueous polymers. From 2015 to September 2020, she served on the Board of Directors of Babcock & Wilcox Enterprises, Inc. (“B&W”), a NYSE-listed global provider of advanced energy and environmental technologies for the power and industrial markets with operations, subsidiaries, and joint ventures worldwide. During that time, she also served as Chair of B&W’s Audit Committee and a member of its AuditGovernance Committee. Ms. Dubin also served as the CFO of Pivot Power LLP, an emerging leader in power storage and electric vehicle infrastructure in the U.K., from August 2018 to March 2019; as CFO of JKX Oil & Gas Ltd. (“JKX”) from 2011 to 2016; and CFO for Canamens Ltd. (“Canamens”) from 2006 to 2011. JKX and Canamens are London Stock Exchange listed and private equity-backed oil and gas exploration and production companies, respectively. Additionally, Ms. Dubin was European CFO for Edison Mission Energy, a builder, owner, and operator of large-scale power generation projects, and started her career as a project finance banker with Irving Trust Company.

Ms. Dubin brings to our Board thorough knowledge and understanding of complex international corporate finance, mergers and acquisitions, capital markets, and risk management and oversight.

Timothy J. Gardner, age 65,68, has been a member of the Board since March 2017. SinceA seasoned leader in industrial and international manufacturing operations, from 2016 to March 2021, Mr. Gardner has beenserved as the Managing Director of Akoya Capital (“Akoya”), responsible for leading Akoya’s industrial product sector. SinceFrom 2015 to December 2020, Mr. Gardner also has been servingserved as a Senior Advisor for Pritzker Private Capital (“Pritzker”) and a board member of LBP Manufacturing, a packaging company acquired by Pritzker. From 2009 to 2014, Mr. Gardner served as the Executive Vice President of Illinois Tool Works (“ITW”) and led ITW’s consumer products segment, a $1.6 billion business focused on packaging and specialty decorating.

Between 1997 and 2009, Mr. Gardner held various leadership positions within ITW. Mr. Gardner also serves on the boards of multiple not-for-profit organizations and is a member of the Audit Committee for the Keep America Beautiful organization located in Stamford, Connecticut.

Mr. Gardner brings to our Board extensive leadership experience in industrial and international manufacturing operations, as well as extensive knowledge and experience in finance and acquisitions and divestitures. During his tenure at ITW, Mr. Gardner led ten acquisitions and four divestitures and managed multiple division and group financial controllers.

Jay C. Longbottom, age 67,70, has been a member of the Board since March 2015. Mr. Longbottom is currently an Operating Partner of the BERKS Group, a privately held investment initiative, a position he has held since 2018. Previously, from 2013 to 2017, Mr. Longbottom was CEO of Robert Family Holdings (“RFH”), a privately-held company that manages a portfolio of specialty manufacturers, was a board member of RFH from 2008 to 2017, and served as RFH’s Audit Committee Chair from 2008 to 2013. For one year prior to his RFH positions,tenure, Mr. Longbottom served as CEO of Trostel, LLC, a rubber products company. Additionally, from 2002 to 2012, Mr. Longbottom was an executive of Haldex AB, a Swedish, publicly-traded, company that provides proprietary and innovative solutions to improve safety, vehicle dynamics, and environmental sustainability in the global commercial vehicle industry. Mr. Longbottom served as the CEO and President of Haldex AB from 2011 to 2012. Prior to 2011, he was the Executive Vice President and Head of the Commercial Vehicle Systems Division and the President of the Hydraulics Division of Haldex Group.

Mr. Longbottom brings to our Board significant knowledge in finance, mergers and acquisitions, and international manufacturing operations. His experience as a CEO of a Swedish, publicly-traded, company is especially relevant to understanding regulations and capital market requirements. Mr. Longbottom also currently serves as a director of two privately-held companies, was a director of RFH for nine years, and has served as a director offor a number of international companies.

Richard Porter, age 65,68, has been a member of the Board since 2012. Mr. Porter has managed a private equity portfolio of manufacturing companies since 2007. Previously, he was President of CB Manufacturing, a cutting tool company, and President of Ingersoll Contract Manufacturing Company, a subsidiary of Ingersoll International.

Mr. Porter brings to our Board extensive experience in the machine tool industry, particularly in product and contract manufacturing. Mr. Porter also has experience serving on the boards of a number of private companies with annual revenues ranging from approximately $40 million to $480 million.

Janaki Sivanesan, age 49,52, has been a member of the Board since 2008. Ms. Sivanesan is a practicing attorney and founding principal of a private equity firm focused on middle-market investments.  She previously served as a partner at a large, New York law firm.  She was admitted to the bars of the States of New York and Georgia in 2007 and 1996, respectively.  Since 2020, Ms. Sivanesan has also served as a director of Essential Properties Realty Trust, Inc., a publicly-traded real estate investment trust that acquires, owns, and manages primarily single-tenant properties that are net leased on a long-term basis to companies operating service-oriented or experience-based businesses. Ms. Sivanesan has experience in a wide range of corporate transactions, from mergers and acquisitions to corporate finance, including private debt, equity investments, and venture capital transactions.  Ms. Sivanesan also has experience in cross-border transactions related to manufacturing and outsourcing and is particularly knowledgeable with respect to business operations in India. Ms. Sivanesan served as the General Counsel and Chief Compliance Officer of Hayfin Capital Management, LLC (formerly known as Kingsland Capital Management, LLC), from 2011 to 2018, and has been self-employed as an attorney in private practice since 2009.

Ms. Sivanesan provides to the Board and Audit Committee thorough knowledge and understanding of complex legal and capital markets transactions, as well as corporate mergers and acquisitions.

Gregory S. Volovic, age 57,60, has been a member of the Board since March 2019,2019. He has been employed by us since March 2005, was appointed as our President sincein March 2013, and served as our Chief Operating Officer since 2019.from March 2019 until he was appointed as our CEO in March 2021. Mr. Volovic oversees all of Hurco’s operations, including worldwide sales, service, end-to-end management of research and development, new product development activities, and operational initiatives. He has held various positions within Hurco, most recently Executive Vice President, Software and Engineering, before becoming President in 2013. Prior to joining Hurco, Mr. Volovic led the advanced manufacturing equipment development program for the CRT division of RCA/Thomson and the worldwide development of Information Technology (IT) and E-business/Knowledge Management technologies. He also held various positions within Thomson, including Director of E-Business, Engineering, and Information Technology. Mr. Volovic started his career as a software developer for Unisys Corporation, where he was a UnixLinux programmer. Mr. Volovic also serves on the boardboards of a privately held companytwo private industrial and manufacturing companies and is a board member of the Association of Manufacturing Technology (i.e., AMT)(AMT).

Mr. Volovic brings to our Board his significant knowledge of the machine tool industry, as well as his experience and understanding of our technologies, product development, business strategies, people, and operations. Mr. Volovic also provides directionleadership and guidancevision for the development and execution of our product strategies,strategic plans and the achievement of our business goals and objectives.

Board Diversity, Director Experience and Qualifications, and Board Composition

While neither the Board nor the Nominating and Governance Committee has a separate formal written policy regarding director diversity, each body considers the diversity of backgrounds and experience when selecting nominees for director election and in evaluating Board composition and performance. Not only has this informal approach to the promotion of diversity resulted in a group of director nominees that we believe to be individuals of substantial accomplishment with demonstrated leadership capabilities, but, as indicated in the following charts, it has also resulted in a group of director nominees possessing diversity of thought, perspective, experience, and backgrounds.

In further demonstration of the value the Board places on diversity, it also considers the diversity of background and experience when appointing our executive officers. To that end, and as indicated in the chart below, our executive officer team is a diverse group of individuals representative of both Hurco’s global footprint and the communities in which we operate.

The Board of Directors recommends a vote “FOR” each of the nominees for director.

CORPORATE GOVERNANCE

Policies on Corporate Governance

Our Board believes that good corporate governance is important to ensure that our Company is managed for the long-term benefit of our shareholders. The Board or one of its committees periodically reviews our Corporate Governance Principles, the written charters for each of the standing committees of the Board, and our Code of Business Conduct and Ethics, and amends them as appropriate to reflect new policies or practices.

Board Leadership Structure

Our Board is currently led by our Executive Chairman, Mr. Doar, our Chairman and CEO.Doar. Mr. Doar has held these positionsthis position since 2001March 2021. Prior to transitioning to the role of Executive Chairman, Mr. Doar served as our Chairman and CEO since 2001. Therefore, he has experience in leading the Company through a range of changes in business environments. environments and has vast institutional knowledge about our business, industry, and people.

The Board regularly reevaluates our Board leadership structure and succession planning and may determine that a different leadership structure is appropriate in the future. The Board currently believes that it is most efficient and effective for a single individualan executive officer of the Company to fulfill these two leadership roles at this time. Combiningserve as Executive Chairman of the Board. Assumption of the Chairman role by an executive officer facilitates continuous and broad Board access to, and communication with, the CEO, roles facilitates clear leadershipmanagement team, and the Company’s outside advisors. It also promotes responsibility and accountability, effective decision-making, and a cohesive corporate strategy. Our Board possesses considerable experience and knowledge of the challenges and opportunities that we face as a company. We feel the Board is well qualified to evaluate our current and future needs and to assess how the capabilities of our senior management can be most effectively organized to meet those needs.

Our Board currently has sevensix independent directors. We have three standing committees, and as required by our Corporate Governance Principles during times where the same individual holds the Chairman and CEO positions, one of our independent directors serves as our Presiding Independent Director. The independent directors have designated Mr. CruickshankPorter to serve as Presiding Independent Director, and the independent directors intend to designate a new Presiding Independent Director immediately following the 2021 Annual Meeting since Mr. Cruickshank is not a nominee for re-election to the Board.Director. The Presiding Independent Director oversees executive sessions of the independent directors and plays an active role in setting Board agendas and facilitating interactions between the independent directors, on the one hand, and the full Board or management, on the other. The Board evaluates the appropriateness of its leadership structure on an ongoing basis and may change it as circumstances warrant. We believe that each of these measures counter-balancescounterbalances any risk that may exist in having Mr. Doar serve as both an executive employee of the Company and as Executive Chairman and CEO.of the Board. For these reasons, our Board believes this leadership structure is effective for our Company.company.

Board Role in Risk Oversight

Our Board regularly receives reports from our CEO and other members of our senior management team regarding areas of significant risk to us, including strategic, operational, financial, legal, regulatory, and reputational risks. However, management is responsible for assessing and managing our various risk exposures on a day-to-day basis. In this regard, management, with the assistance, where appropriate, of its counsel and other advisors, has established functions that focus on particular risks, such as legal matters, regulatory compliance, treasury management, research and development, cyber security, supply chain, and quality control, and has developed a comprehensive and integrated approach to overall risk management, which includes the identification of risks and mitigation plans in the strategic planning process.

Our Board’s role is primarily one of oversight. Our Board oversees our risk management processes to determine whether those processes are functioning as intended and are consistent with our business and strategy.  Our Board conducts this oversight primarily through the Audit Committee, although some aspects of risk oversight are performed by the full Board or another committee.  The Audit Committee is assigned with, among other things, oversight of our risks relating to accounting matters, financial reporting, and legal and regulatory compliance. The Audit Committee meets regularly with our Chief Financial Officer (“CFO”), external auditors, internal auditors, legal counsel, and management to discuss our major financial risk exposures and the steps management has taken to monitor and control such exposures, including our risk assessment and risk management policies. The Audit Committee also receives regular reports regarding issues such as the status and findings of audits being conducted by our independent auditors, the status of material litigation, and material accounting changes or proposed audit adjustments that could affect our financial statements.  Our Audit Committee has standing items on its quarterly meeting agendas relating to these responsibilities.  The Audit Committee members, as well as all other directors, have access to our CFO, internal auditors, and any other member of our management for discussions between meetings, as warranted.  The Audit Committee provides reports to the full Board on risk-related items.

The activities of the Compensation Committee with respect to risks relating to our compensation policies and procedures are discussed below in the Executive Compensation section of this proxy statement.

Director Independence and Board Meetings

The Board has determined that each of our non-employee directors Messrs.– Mr. Aaro, Cruickshank, Gardner, Longbottom, and Porter, Ms. Dubin, Mr. Gardner, Mr. Longbottom, Mr. Porter, and Ms. Sivanesan – is “independent” as defined by the listing standards of The Nasdaq Stock Market (the market in which our common stock trades), or Nasdaq, and the director independence rules of the Securities and Exchange Commission, or SEC.  The Board has affirmatively determined that none of the persons who served as independent directors during fiscal 2020year 2023 has any relationship with us that would impair their independence.

Directors are expected to attend Board meetings, meetings of committees on which they serve, and our Annual Meeting of Shareholders, and to spend the time needed and meet as frequently as necessary to properly discharge their responsibilities. The Board held five meetings during fiscal 2020.year 2023. All directors attended at least 75% of the aggregate number of meetings of the Board and the committees on which they served during fiscal 2020.year 2023. All incumbent directors and director nominees, as of that date, attended our 20202023 Annual Meeting of Shareholders.

Board Committees and Committee Meetings

The Board of Directors has three standing committees: the Audit Committee, the Compensation Committee, and the Nominating and Governance Committee. The members of the committees, as of the date of this proxy statement, are identified in the following table.

Audit Committee

The Audit Committee oversees our accounting, financial reporting, and internal audit activities. It appoints our independent registered public accounting firm and meets with that firm, our internal audit team, and our CFO to review the scope, cost, and results of our annual audit and to review our internal accounting controls, policies, and procedures. The Report of the Audit Committee is included on page 5065 of this proxy statement.

All members of the Audit Committee are “independent” as such term is defined for audit committee members under the Nasdaq rules and SEC Rule 10A-3 promulgated under the Securities Exchange Act of 1934, as amended, or the Exchange Act. The Board has determined that both Mr. Longbottomeach of Ms. Dubin and Ms. Sivanesan qualifyqualifies as an “audit committee financial expert,” as defined in Item 407(d)(5)(ii) of Regulation S-K of the Exchange Act.

The Audit Committee held six meetings during fiscal 2020.year 2023.

The Audit Committee operates under a written charter, a copy of which is available on our website at www.hurco.com/investors under “Corporate Governance.”

Compensation Committee

The Compensation Committee reviews and recommends to the Board the compensation of our officers and managers and guidelines for the general wage structure of our entire workforce. The Compensation Committee also oversees the administration of our employee benefit plans and discusses with management the Compensation Discussion and Analysis and, if appropriate, recommends its inclusion in our Annual Report on Form 10-K and proxy statement. In determining the compensation of the executive officers other than our CEO and Executive Chairman, the Compensation Committee considers the recommendations of the CEO. The Report of the Compensation Committee is included on page 3141 of this proxy statement.

All members of the Compensation Committee are “independent” as such term is defined for compensation committee members under the Nasdaq rules and SEC Rule 10C-1 promulgated under the Exchange Act.

The Compensation Committee held sixfive meetings during fiscal 2020.year 2023.

The Compensation Committee operates under a written charter, a copy of which is available on our website at www.hurco.com/investors under “Corporate Governance.”

Compensation Committee Interlocks and Insider Participation

No member of our Compensation Committee was, at any time during fiscal 2020year 2023, or at any other time before fiscal 2020,year 2023, an officer or an employee of the Company. In addition, none of the members of the Compensation Committee werewas involved in a relationship requiring disclosure as an interlocking executive officer or director under Item 407(e)(4) of Regulation S-K of the Exchange Act.  None of our executive officers served as a member of the Compensation Committee at any time during or before fiscal 2020.year 2023.

Nominating and Governance Committee

The Nominating and Governance Committee assists the Board by identifying individuals qualified to become Board members, maintains our Corporate Governance Principles and Code of Business Conduct and Ethics, leads the Board in an annual self-evaluation, recommends members and chairs for each standing committee, and determines and evaluates succession plans for our CEO.

All members of the Nominating and Governance Committee are independent directors as defined by Nasdaq rules.

The Nominating and Governance Committee held threefour meetings during fiscal 2020.year 2023.

The Nominating and Governance Committee is responsible for identifying potential Board members or nominees. The Nominating and Governance Committee does not have a formal policy regarding the consideration of diversity in identifying nominees for directors. It does, however, considerconsiders the diversity of backgrounds and experiences of director candidates when identifying director nominees and evaluating the performance of the BoardBoard’s composition and its standing committees.performance. The Nominating and Governance Committee also examines the following qualifications and skills of director candidates, among other things: their business or professional experience, their integrity and judgment, their records of public service, their ability to devote sufficient time to the affairs of the Company, and the needs of the Board for certain skills or experiences. The Nominating and Governance Committee also believes that all nominees should be individuals of substantial accomplishment with demonstrated leadership capabilities.

The Nominating and Governance Committee will consider candidates for director who are recommended by shareholders. A shareholder who wishes to recommend a director candidate for consideration by the committee should send such recommendation to our Corporate Secretary at One Technology Way, Indianapolis, Indiana 46268, who will forward it to the committee. Any such recommendation should include a description of the candidate’s qualifications for Board service and contact information for the shareholder and the candidate.

A shareholder who wishes to nominate an individual as a candidate for director without the recommendation of the Nominating and Governance Committee must comply with the advance notice and informational requirements set forth in our By-Laws, which are more fully explained later in this proxy statement under “Shareholder Proposals for our 20222025 Annual Meeting.”

The Nominating and Governance Committee operates under a written charter, a copy of which is available on our website at www.hurco.com/investorsunder “Corporate Governance.”

Shareholder Communications

The Board has implemented a process whereby shareholders may send communications to its attention. The process for communicating with the Board is set forth in our Corporate Governance Principles, which are available on our website at www.hurco.com/investorsunder “Corporate Governance.”

Code of Business Conduct and Ethics

We have adopted a Code of Business Conduct and Ethics, which applies to all of our directors, executive officers, and employees, including our principal executive officer and principal financial officer. If we grant any waiver to the Code of Business Conduct and Ethics that applies to our principal executive officer, principal financial officer, principal accounting officer or controller, or persons performing similar functions, we will disclose the nature of such waiver in a Current Report on Form 8-K that we will file with the SEC or on our website at www.hurco.com/investors under “Corporate Governance.” A copy of the Code of Business Conduct and Ethics is available on our website at www.hurco.com/investorsunder “Corporate Governance.” We will disclose any amendments or updates to our Code of Business Conduct and Ethics by posting such amendments or updates on our website.

Certain Relationships and Related Person Transactions

Under our Code of Business Conduct and Ethics, which is available on our website at www.hurco.com/investors under “Corporate Governance,” our directors, officers, and employees are not permitted to conduct business on our behalf with a member of his or her family, or a business organization with which he or she or a family member has an interest or employment relationship that could be considered significant in terms of potential conflict of interest, unless such business dealings have been disclosed to, and approved by, our Audit Committee.

Further, under our Audit Committee’s charter, which is available on our website at www.hurco.com/investors under “Corporate Governance,” our Audit Committee must review and approve all related person transactions in which any director, director nominee, executive officer, or significant shareholder of the Company, or any of their immediate family members, has a direct or indirect material interest.

During fiscal year 2023, we sold a machine for approximately $499,000 to a company in which Mr. Doar is a beneficial owner of more than 10% of its equity and in which Mr. Doar’s son is an officer. The machine was sold in the ordinary course of business at pricing, and on other terms, generally available to all direct customers of the Company.

We had no related person transactions during fiscal year 2022.

Environmental, Social, and Governance Matters

AsOur Board has adopted an Environmental, Social, and Governance Policy (the “ESG Policy”), which is both set forth immediately below and available on our website at www.hurco.com/investors under “Corporate Governance.”

Hurco Companies, Inc. (“Hurco,” “we,” “us,” or “our”) believes that: (1) business, at its best, serves the public good, improves the quality of peoples’ lives, and leaves the world a global, industrial-technology company, we believe we are in a position to help address a variety of environmental, social, and governance-related (“ESG”) matters. And, we thinkbetter place; (2) it is an inherent and critical component of sound corporate citizenship to be responsive to ESG issuesenvironmental, social, and governance-related (“ESG”) matters that directly impact our business, industry, stakeholders, and the communities in which we operate; (3) as a global, industrial technology company, we are in a unique position to help address a variety of ESG issues; and (4) profitable growth and meaningful responsiveness to ESG matters are not mutually exclusive.

Accordingly, Hurco is committed to being responsive to ESG matters that are important to our business and stakeholders, including our customers, employees, shareholders, business partners, and the communities in which we operate. We are committeddedicated to operating our business with integrity, focusingintegrity; being responsible fiscal and environmental stewards; maintaining a diverse, inclusive, and caring culture with an emphasis on employee safety, development, and wellbeing; and having strong corporate governance practices that foster principled actions, informed and effective decision-making, appropriate monitoring of our compliance and performance, and accountability. To that end, our Board of Directors has direct oversight of our ESG strategy and its implementation.

We believe Hurco’s approach in addressing ESG matters should be thoughtful, proactive, practical, and risk-based – with priority given to ESG issues that impactare both material to our customers,business and otherwise aligned with our corporate strategies. Through our business activities, we want to be economically successful and create value for society. In that regard, Hurco will strive to evaluate and respond to ESG issues in a manner that is intended to create long-term value both for our stakeholders and for our business. More specifically, we will aim to focus on ESG initiatives that we believe are the industries we serve, our employees,most impactful to both and our shareholders, contributingthat will make Hurco a better company.

Our Board has direct oversight over ESG matters pertaining to the local communities in which we operate, developing our employees and workforce, and being considerate environmental and fiscal stewards. Our Board provides oversight of the Company’s ESG programs, initiatives, and policies.Company. In addition, the charterCharter of the Nominating and Governance Committee specifically tasksrequires that committee withto periodically reviewing our ESGreview the Company’s environmental, social, and sustainability programs, initiatives, and policies, and makingsuch committee may make recommendations to the Board and/or our management regarding the same, –to the extent the committee determines such recommendations are justified, in each case after consideringtaking into account the interests of all Companyof the Company’s stakeholders, including shareholders. A copy of the charter of the Nominating and Governance Committee is available on our website at www.hurco.com/investors under “Corporate Governance.”

We also believe that all companies have a responsibility to respect human rights. In recognition of the foregoing, our Board has adopted a Human Rights Policy representing the Company’s public expression of (1) its commitment to respect internationally recognized fundamental human rights standards and (2) its belief that all human beings should be treated with dignity, fairness, and respect. A copy of the Company’s Human Rights Policy is available at our website at www.hurco.com/investors under “Corporate Governance.”

Through our Supplier Code of Conduct, we communicate our expectation that our suppliers, vendors, and other supply chain partners adhere to certain standards related to corporate integrity, fair and ethical business practices, responsible product sourcing, and the safety and wellbeing of workers across our global supply chain. A copy of our Supplier Code of Conduct is also available on our website at www.hurco.com/investors under “Corporate Governance.”

Below are just a few representative examples demonstrating ourHurco’s commitment to ESG matters:

PROPOSAL 2. ADVISORY VOTE TO APPROVE EXECUTIVE COMPENSATION

The second proposal to be considered at the 20212024 Annual Meeting is the advisory vote to approve the compensation paid to our named executive officers as disclosed in this proxy statement pursuant to the SEC’s compensation disclosure rules (which disclosure includes the Compensation Discussion and Analysis, the compensation tables, and the narrative discussion following the compensation tables), also known as the say-on-pay vote. Consistent with the preference expressed by shareholders at the 2011, 2017, and 20172023 Annual Meetings of Shareholders, we have been conducting say-on-pay votes on an annual basis.

The Compensation Discussion and Analysis beginning on page 1520 of this proxy statement describes our executive compensation program, in detail, and explains the philosophy of the program, the elements of compensation, and the factors considered by the Compensation Committee in determining the compensation of our named executive officers duringfor fiscal 2020.years 2023 and 2024.

At our 20202023 Annual Meeting of Shareholders, approximately 78%82% of the votes cast on the annual say-on-pay vote were voted to approve the proposal. This represented a notable decrease from historical approval rates ranging from 97% toThat relatively strong support level followed the approximately 99% of votes cast in 2014 through 2019. Based onfavor of the lower approval ratingsay-on-pay proposal at each of our 20202021 Annual Meeting of Shareholders theand 2022 Annual Meeting of Shareholders. The Compensation Committee carefully evaluated our current compensation policies and practices with an independent consultant and further assessed pay-for-performance and realizable pay alignment with respect to our executive compensation program. Please seebelieves that the sections titled “Alignment of Historical Executive Pay-for-Performance” and “Alignment of Current Executive Pay-for-Performance” set forth below. Based on this review and the historicalconsistently high levels of shareholder approvalsupport at previousthose meetings the Compensation Committee believesindicate that our overall executive compensation program structure is generally aligned with market practices and generally meets shareholders’ expectations. Nevertheless, in consideration of the extraordinary challenges presented by the COVID-19 pandemic, the continually evolving roles and responsibilities of the senior executive team, and the recommendation of management, the Compensation Committee made several decisions regarding executive compensation for fiscal 2021 in an effort to manage overall program costs during this unprecedented time. Please see section below titled “Compensation Decisions for Fiscal 2021.”

Accordingly, the Board of Directors recommends that our shareholders vote FOR the following resolution at the 20212024 Annual Meeting:

“Resolved, that the compensation paid to Hurco Companies, Inc.’s named executive officers, as disclosed pursuant to the compensation disclosure rules of the Securities and Exchange Commission, including the Compensation Discussion and Analysis, compensation tables, and narrative discussion in this proxy statement, is approved.”

Because it is advisory, the results of the say-on-pay vote are not binding upon the Board or the Compensation Committee. However, as was the case with the results of the say-on-pay vote at prior Annual Meetings of Shareholders, we expect that the Compensation Committee, which is responsible for designing and administering our executive compensation program, will consider the outcome of the vote when making future compensation decisions for our named executive officers.

The Board of Directors recommends a vote “FOR” the advisory proposal to approve the compensation of our named executive officers as disclosed in this proxy statement.

EXECUTIVE COMPENSATION

Compensation Discussion and Analysis

This section and the tables that follow it provide information regarding our compensation program and practices as they relate to our CEO, CFO, and one other executive officer identified in the Summary Compensation Table on page 33 and are referred to as the “named executive officers” in this analysis. officers,” which consist of the following officers for fiscal year 2023:

We currently do not have any executive officers who are not also named executive officers.

In March 2021, we announced that, in connection with our long-term succession planning strategy, Michael Doar would transition from the role of CEO to the position of Executive Chairman. In that capacity, Mr. Doar has continued to serve as an executive officer and director of the Company and has focused on growth and acquisition plans; corporate governance and sustainability; board development and engagement; managerial succession planning; and other critical strategic initiatives. In connection with Mr. Doar’s transition to Executive Chairman, the Board appointed Gregory S. Volovic (then President and Chief Operating Officer) as the Company’s President and CEO.

Also in March 2021, the Board appointed HaiQuynh Jamison as the Company’s Corporate Controller. In that capacity, Ms. Jamison has since served as our principal accounting officer. At that time, we also announced that Jonathon D. Wright, then the Company’s General Counsel and Assistant Secretary, had been appointed General Counsel and Corporate Secretary. Ms. McClelland, who was the Company’s principal accounting officer and Corporate Secretary immediately prior to such appointments, has continued to serve in her roles as Executive Vice President, Treasurer, and CFO.

We believe the overall construct of our executive compensation programs and practices, in addition to strong management and internal communication, have contributed to the ability to have successful internal succession planning.

The responsibilities of the Compensation Committee of the Board (referred to as the Committee in this section) include administering our compensation programs and approving or ratifying all compensation-related decisions for the named executive officers.

Philosophy

The goals of our executive compensation program are to foster the creation of shareholder value while, at the same time, motivating and retaining managerial personnel. Our executive compensation program has been designed to hold executives accountable for the financial and operational performance of the Company, as well as reflectingto reflect the value of the Company’s stock. Therefore, a substantial amount of an executive’s compensation is at risk and tied to the performance of the Company on both a short-term and long-term basis. Our compensation program includes the use of Company common stock and stock ownership guidelines that serve to align the interests of our executives with the interests of our shareholders. Our compensation program is designed to reward executives at levels comparable to our peers to promote fairness and success in attracting and retaining executives. We believe that our compensation program does not promote excessive risk-taking and various elements of our policies that are in place (such as capped incentive opportunities, use of capital return metrics, stock ownership guidelines, recoupment policies, and governance processes) serve to mitigate excessive risk. TheAny written employment agreements with our named executive officers includethat provide for a change in control severance benefit that hashave a “double-trigger” (i.e., requires both a change in control and termination of the executive’s employment in order to receive that benefit).

Fiscal 2020 Overview

Fiscal Year 2023 Overview

We are an industrial technology company that designs, produces, and sells computerized machine tools. Our strategic plans focus on market expansion to reach more customers with more products on a global basis. We have made five acquisitions since 2013, and the products we have added through these acquisitions have providedgiven us more advanced products with significant improvements in our machine tool accuracy and precision, allowed us to seek higher productivity in complex manufacturing environments, provided automation for machine tending solutions, and reducedminimized dependencies associated with volatilities from economic and geographic cyclicality. While the Hurco-branded computer control systems have been, and continue to be, our premium flagship product line, we have added other products to our portfolio that provide product diversity and market penetration opportunity priced from entry-level to high performance and serving a variety of different industries. We have not changed our overall strategy to design, manufacture, and sell a comprehensive line of computerized machine tools; rather, we have enhanced this strategy through growth both organically and through acquisitions in an effort to attain long-term stability and profitability.

During fiscal 2020,year 2023, our sales and service fees were $170.6$227.8 million, a decrease of $92.8$23.0 million, or 35%9%, compared to fiscal 2019year 2022 and included a favorablean unfavorable currency impact of $0.6$2.4 million, or less than 1%, when translating foreign sales to U.S. dollarsDollars for financial reporting purposes.  Sales decreased year-over-year due primarily to a decreased volume of shipments of higher-performance Hurco, Takumi, and Milltronics machines across Europe, Asia Pacific, and the Americas.  For fiscal 2020, Hurcoyear 2023, we reported a net lossincome of $6.2$4.4 million, or $(0.93)$0.66 per diluted share, compared to net income of $17.5$8.2 million, or $2.55$1.23 per diluted share, for fiscal 2019. The steep decline inyear 2022. During a year of global uncertainty and lower sales volume from fiscal 2019of higher-performance machines, we reduced overhead expenses and operating expenses to fiscal 2020 reflectedminimize the significant impact of the COVID-19 pandemiclower volume of sales on operating income.  Additionally, we reduced inventories (excluding the impact of foreign currency) and related government-mandated stay-at-home or shelter ordersused that imposed operating restrictions acrosscashflow to manage our capital allocation strategies for the globe during fiscal 2020. The year-over-year swing from net income to net loss included a one-time, non-cash goodwill impairment chargeshare repurchase program, payment of $4.9 million that resulted from the prolonged ongoing uncertainty in the global markets due to the COVID-19 pandemic. While fiscal 2020 presented significant unexpected challenges from the pandemic, we continued to focus on the long-term sustainable future, preserved by a strong balance sheet, cashflow,dividends and continued investment in productscapital expenditures to maximize cashflows without incurring any indebtedness as we continue to seek new acquisitions and technologies with the opportunity to create market expansion and position us for more strategic acquisitions.other growth opportunities.

Alignment of Historical Executive Pay-for-Performance

The compensation program for our named executive officers is designed to provide competitive pay opportunities while aligning the incentive compensation realized by our named executive officers with the interests of our shareholders – by linking pay with Company and stock performance. The Committee regularly reviews the alignment of the Company’s performance with its compensation to named executive officers and from time to time,annually engages its independent compensation consultant to provide reports comparing such alignment to that of its peers.

In fiscal 2020,January 2023, the Committee approved the following four types of incentive compensation opportunities for our named executive officers, which are intended to align their pay with Company and individual performance:performance:

The incentive compensation realized by all of our named executive officers related to fiscal year 20202023 consisted of:

During fiscal 20192022 and 2020,2023, the Committee engaged Pay Governance, LLC (“Pay Governance”), its independent compensation consultant, to assess whether pay and performance were aligned for our CEO over the immediately preceding three-year and five-year fiscal periods. The Committee believes realizable pay-for-performance assessments provide the Committee and investors an alternative view of pay-for-performance alignment based on compensation actually earned/estimated to be earned relative to actual Company performance. The assessments considered Mr. Doar’sour CEO’s “total realizable compensation” (as defined below), as well as certain key Company performance metrics, relative to those of our peer group.

“Total realizable compensation” is defined as (1) base salary paid over the period; (2) actual bonus earned and paid during the period; (3) the aggregate current value of restricted stock or restricted stock unit grants made during the period; (4) the aggregate in-the-money value of stock option grants made during the period;

(5) the actual payouts of performance-based equity awards with performance periods beginning and ending during the period; and (6) the estimated payout for performance-based equity awards that were granted during the period but remainedremaining unvested at its conclusion. Total realizable compensation for Mr. Doarour CEO was calculated in the same manner as for the CEOs of our peer group companies.

In defining the Company’s performance relative to peers, the assessments used the following indicators: (1) operating income margin – a measure of profitability used in the Company’s annual incentive plan; (2) ROIC – a measure of capital efficiency historically used in the Company’s long-term incentive plan;plan prior to the fiscal year 2023 grants; and (3) TSR – a measure of shareholder value creation historically used in the Company’s long-term incentive plan.plan prior to the fiscal year 2023 grants. In developing a composite performance ranking, the assessments average the Company’s percentile rank for each performance metric relative to its peer group for compensation purposes based on their most recent fiscal year-end.

The result of the assessments indicated that (1) Mr. Doar’sour CEO’s three-year total realizable compensation for fiscal years 20172020 through 20192022 was positioned at the 5433^thrd percentile of our peer group, which was strongly aligned with Hurco’s composite performance over the same period, which ranked at the 5529^th percentile; and (2) Mr. Doar’sour CEO’s five-year total realizable compensation for fiscal years 20152018 through 20192022 was positioned at the 5640^th percentile, which is stronglywas aligned with Hurco’s composite performance over the same period, which ranked at the 5730^thpercentile.

Based on the results of the above-referenced realizable pay-for-performance assessments, the Committee believes the Company’s executive compensation program continues to have a strong pay-for-performance orientation, namely attributable to setting rigorous financial performance goals within the annual and long-term plans; to using incentive metrics that align with shareholder value creation; and to using a pay mix that is largely focused on variable compensation.compensation remaining at risk based on Company performance.

Alignment of CurrentRecent Executive Pay-for-Performance and Impact of the COVID-19 Pandemic

During fiscal year 2020, the Company experienced reduced demand resulting from extraordinary uncertainty associated with the COVID-19 pandemic, including business disruptions from government-mandated stay-at-home or shelter orders in many of the largest machine tool markets in the world. Despite the Company’s ability to achieve certain strategic objectives and maintain a strong balance sheet during this period – improving its cash position, supporting global operations, executing a stock repurchase program, and continuing its cash dividend program, all without incurring indebtedness – the reduced demand and changes in the business macroenvironment had a negative impact on the Company’s fiscal year 2020 financial performance.

The Committee believes that the impact to compensation realized by the named executive officers during this period and to date also indicates a strong pay-for-performance alignment between the Company’s executive compensation program and Company performance. More specifically, as further described in the Company’s proxy statements for its 2021, 2022, and 2023 Annual Meetings of Shareholders and the section below titled “Compensation Decisions for Fiscal 2020” and “Compensation Decisions for Fiscal 2021” below,Year 2023,” the Committee identifiedrecognized the following impacts to executive pay based, at least in part, upon the Company’s fiscal years 2020 through 2023 performance: (1) no increasedelayed increases in base salaries for named executive officers for fiscal year 2021; (2) no bonuses payable to the named executive officers under their 2020 short-term incentive compensation arrangements and/or under the non-named executive officer discretionary bonus program, as applicable, despite their attainment of certain strategic objectives – some previously-established as part of the short-term incentive compensation arrangement and others critically important that were established during the year as a result of extremely challenging business, political, and public health environments; (3) no PSUs – TSR or PSUs – ROIC payable to the named executive officers under their respective 2018 long-term incentive compensation arrangementarrangements for the three-year performance period ending October 31, 2020, even though that performance period also included a record revenue year and two years of historically high earnings per share; and (4) a decrease of approximately 33% in the 2021 grant value of the CEO’s total long-term incentive award.award; (5) no PSUs – TSR or PSUs – ROIC payable to the named executive officers under their respective 2019 long-term incentive compensation arrangements for the three-year performance period ending October 31, 2021; and (6) no PSUs – ROIC payable to the named executive officers under their respective 2020 and 2021 long-term incentive compensation arrangements for the three-year performance periods ending October 31, 2022 and 2023, respectively. The Committee also recognized that these impacts on executive pay are likely amplified by the fact that (1) some of the named executive officers’ base salary is positioned at or slightly below market, based on assessments conducted by its independent compensation consultant,consultant; and (2) a large percentage of the named executive officers’ total target compensation is both at-risk and performance-based. See “Compensation Decisions for Fiscal 2020” and “Compensation Decisions for Fiscal 2021” for further information.

Consideration of Say-on-Pay Votes

At our 20202023 Annual Meeting of Shareholders, approximately 78%82% of the votes cast on the annual say-on-pay vote were voted to approve the proposal. This represented a notable decrease from historical approval rates ranging from 97% toThat relatively strong support level followed the approximately 99% of votes cast in 2014 through 2019. Based onfavor of the lower approval ratingsay-on-pay proposal at each of our 20202021 Annual Meeting of Shareholders theand 2022 Annual Meeting of Shareholders. The Compensation Committee carefully evaluated our current compensation policies and practices with an independent consultant and further assessed pay-for-performance and realizable pay alignment with respect to our executive compensation program. Please seebelieves that the section titled “Alignment of Executive Pay-for-Performance” set forth above. Based on this review and the historical high levels of shareholder approvalsupport at previousthose meetings the Compensation Committee believesindicate that our executive compensation program structure is generally aligned with market practices and generally meets shareholders’ expectations, particularly considering (1) the long-tenured nature of the executive team; (2) that fixed pay (i.e., base salary) is positioned at or modestly below market median; and (3) variable or performance-based pay represents a significant portion of overall total direct compensation. Nevertheless, in consideration of the extraordinary challenges presented by the COVID-19 pandemic, the continually evolving roles and responsibilities of the senior executive team, and the recommendation of management, the Compensation Committee made several decisions regarding executive compensation for fiscal 2021 in an effort to manage overall program costs during this unprecedented time. Please see section below titled “Compensation Decisions for Fiscal 2021.”expectations.

Elements of Compensation

The compensation package ofunder our named executive officersofficer compensation program consists primarily of a base salary, short-term incentive compensation, and long-term incentive compensation. As part of the Committee’s continuous effort to strengthen the executive compensation program, from time to time, the Committee annually engages its independent compensation consultant, Pay Governance, to conduct a competitive market assessment for each executive position using publicly-available data from the Company’s applicable peer group and executive compensation surveys. In addition, the Committee’s compensation consultant also provides reports and assessments on changes in executive compensation programs, generally, and executive compensation within comparable industries, specifically, to evaluate trends and recommend changes to better align our executive compensation programs with similarly situated companies in comparable industries. The assessment focuses on the competitiveness of compensation deliveredprovided to each executive by compensation element (base salary, target annual incentive, target total cash compensation, expected value of long-term incentives, and target total direct compensation). The objectives of the assessment are to understand changes in market compensation from year to year, to analyze the competitiveness of current pay levels relative to the market, and to serve as an input for making compensation adjustments if necessary.

The following charts display the total compensation mix for our named executive officers based on actual compensation for fiscal 2020, for our named executive officers.year 2023. The chart on the left summarizes the breakdown of named executive officer total compensation for the named executive officers for fiscal 2020year 2023 among base salary, short-term incentive compensation, and long-term incentive compensation. The chart on the right summarizes the allocation of compensation mix for the named executive officer compensation mixofficers based upon fixed, time-based, and performance-based compensation for fiscal 2020. Historically, base salary has been targeted at approximately 25-30% of total compensation and the remaining approximately 70-75% of compensation has been tied to short-term and long-term performance metrics, such as operating margin, total shareholder return, return on invested capital, or time-based vesting awards.year 2023.

2020

2023 Executive Compensation Mix

Base Salaries.Our industry is highly cyclical, and we believe that offering competitive base salaries is a key factor in attracting and retaining talent, particularly since our program places a significant proportion of executive compensation at-risk and tied to company performance. In deciding on the appropriate base salary for each named executive officer, the Committee takes into consideration the results of the most recent competitive market assessment, as well as the individual’s performance, his or her roles and responsibilities, related experience in those roles, and long-term executive succession planning strategies, and related experience in those roles.strategies.

Short-Term Incentive Compensation.For the fiscal 2020year 2023 short-term incentive compensation arrangement, pursuant to the Hurco Companies, Inc. Cash Incentive Plan (“Cash Incentive Plan”), which was approved by shareholders at our 2016 Annual Meeting of Shareholders, the Committee selected the applicable performance measures, specified the performance goals based on those performance measures, and specified the method for calculating the amount payable to named executive officers if the performance goals are satisfied. Like the 20192022 short-term incentive compensation plan, the 20202023 arrangement provides for cash incentives tied to the achievement of targets for objective performance measures that are based on our fiscal 2020year 2023 operating income margin and certain strategic objectives.objectives for each named executive officer. The Committee determined to maintain operating income margin and strategic objectives as the performance measures for the short-term incentive compensation arrangement for fiscal 2021year 2024 under the Cash Incentive Plan, since the Committee believes those performance measures appropriately align executive compensation with Company and individual performance. See “Compensation Decisions for Fiscal 2021.Year 2024.”

Long-Term Incentive Compensation.The Company has a shareholder-approved plan that permits the Committee to grant several types of equity-based awards. The Committee believes that equity-based awards that include certain vesting requirements provide our executive officers with an ownership stake in the Company and promote executive retention. The Committee also believes that grants of restricted shares are an effective means to align the interests of executives more closely with those of our shareholders and that grants of PSUs directly link executive compensation with companyCompany performance. In fiscal 2020,year 2023, the Committee awarded a combination of restricted shares and PSUs to its executives,the named executive officers, which have a three-year vesting or performance period, respectively. TheAlthough the Committee determinedretained the overall general allocation of award value between restricted shares (targeted at approximately 25% of long- term incentive compensation award value) and PSUs (targeted at approximately 75% of long-term incentive compensation award value) as it had used in prior years, the Committee decided to also maintaintie the same general structurevesting and metrics forearning of the PSUs to the performance measures of net income (“PSUs – NI”) and free cash flow (“PSUs – FCF”), which are among the performance measures permitted by the Hurco Companies, Inc. 2016 Equity Incentive Plan (as amended, the “2016 Plan”), instead of ROIC and TSR.

In reaching its decision to select net income and free cash flow as the performance measures under the long-term incentive compensation arrangement for the performance period of fiscal years 2023- 2025, the Committee considered a number of factors, including, among others, that: (1) net income remains a powerful, yet simple, metric of company profitability by concentrating crucial information into a single number; (2) net income for public companies is readily available through many third- party intermediary sources, which facilitates accountability by allowing investors to compare investments across sectors and industries and against alternative investments among peers; (3) as a measure of profitability, assuming appropriate thresholds are set, net income performance measures would generally avoid vesting and payment of awards in periods of sustained company unprofitability; (4) free cash flow may provide insight into how financially capable a company is at having quick access to cash in case of unexpected debts or obligations, which is particularly important to companies operating in cyclical industries like ours; (5) net income and free cash flow both align with our balanced approach to capital allocation strategy of prioritizing a strong balance sheet and liquidity position while recognizing the importance of accretive growth and returning value to shareholders through dividends and stock repurchases when appropriate; and (6) net income and free cash flow remain among some of the most popular performance measures for public company executive compensation arrangements and, therefore, are likely in line with market and shareholder expectations. For all these reasons, the Committee believes that net income and free cash flow appropriately align executive compensation with Company and individual performance.

In reaching its decision to move away from relative TSR and average ROIC, the Committee considered a number of factors, including among others, that: (1) profit margin and profitability are already sufficiently taken into consideration by virtue of the operating income margin performance measure under the fiscal 2021.year 2023 short-term incentive arrangement and the net income performance measure under the new 2023 long-term incentive compensation arrangement; (2) relative TSR can be difficult to establish or identify at any one point in time and is often not readily available on an interim basis to investors, shareholders, or other Company stakeholders; and (3) relative TSR has inherent limitations when representative peer groups are difficult to establish and maintain due to the following: (a) our position as a small-cap industrial company results in few options for comparably sized peers; (b) our significant geographic footprint and contributions from international business are less applicable to many other small-cap industrial companies; (c) our non-calendar fiscal year-end could distort relative share performance due to natural seasonality in capital markets and/or other timing differences among the peer group and normally-recurring earnings announcements; (d) the additional inherent relative business cyclicality in a business focused on capital goods specifically, rather than industrials, more generally; and (e) the frequent disqualification of peers due to business combination transactions or other external factors or forces. For these reasons and others, the Committee believes it was an appropriate time to consider alternative performance measures under its 2023 long-term incentive compensation arrangement that might better focus executive compensation with Company and individual performance.

For the fiscal year 2024 long-term incentive compensation plan, the Committee determined to maintain both the general allocation of award value between restricted shares and PSUs and the performance measures tied to net income and free cash flow for the PSU awards. See “Compensation Decisions for Fiscal 2021.Year 2024.”

Stock Ownership Guidelines.Our Corporate Governance Principles include stock ownership guidelines for our executive officers and independent directors. The Committee is responsible for interpreting and reviewing compliance with the stock ownership guidelines as they relate to the executive officers. The Committee believes that the executive stock ownership guidelines align executives’ interests with those of shareholders through equity-based incentives and stock ownership guidelines that facilitate a culture of ownership. The guidelines provide that the executive officers are expected to acquire and maintain ownership of shares of our common stock (including unvested restricted stock awards) having an aggregate market value that is at least equal to five times annual base salary for the CEO, three times annual base salary for the President, and Chief Operating Officer,if separate from the CEO role, and two times annual base salary for the CFO.CFO and other executive officers. The executive officers are expected to retain ownership of all net shares (shares of common stock acquired as a result of the exercise or vesting of equity incentive awards granted, reduced by any shares sold, tendered, or retained to pay exercise price or tax withholding requirements related to such awards) acquired with respect to awards granted under the Company’s equity incentive plans, until the requisite ownership has been achieved. If an executive officer fails to comply with the guidelines, the Committee may determine that such person is not eligible for awards under the Company’s equity incentive plan until such time as he or she is in compliance. Any shares of stock subject to pledges or security interests will not be considered as owned in determining compliance with the stock ownership guidelines. All directors and named executive officers are currently in compliance with Company stock ownership guidelines applicable to them.

Hedging Prohibitions. Our Corporate Governance Principles prohibitThe Hurco Companies, Inc. Insider Trading Policy (the “Insider Trading Policy”) prohibits our executive officers and directors from hedging the economic risk of ownership of our common stock. More specifically, our Corporate Governance Principles contain the following prohibition against hedging and derivative transactions related to the Company’s securities:

“Transactions in derivative securities may reflect a short-term and speculative interest in the Company’s securities and may create the appearance of impropriety, even where a transaction does not involve trading on inside information.Insider Trading in derivatives mayPolicy provides that such persons “are also focus attention on short-term performance at the expense of the Company’s long-term objectives. In addition, the application of securities laws to derivatives transactions can be complex, and persons engaging in derivatives transactions run an increased risk of violating securities laws. As a result, the Company’s directors and executive officers are prohibited from engaging in the following transactions with respect to Company securities: (1) purchasing Company securities on margin, holding any Company securities in publicly-tradeda margin account, or otherwise pledging Company securities; (2) short sales of Company securities (selling securities not owned at the time of sale); (3) buying or selling put or call options such as puts and calls, collars, andor other derivative securities with respect to the Company’s securities. This prohibition also extends to any hedging or similar transaction designated to decrease the risks associated with holdingbased on Company securities including ‘zero cost collars,’securities; (4) purchasing financial instruments (including prepaid variable prepaid forward contracts, equity swaps, collars, and exchange funds. Stock options, stock appreciation rights, otherfunds) or otherwise engaging in transactions that are designed to or have the effect of hedging or offsetting any decrease in the market value of equity securities issued pursuant(i) granted to athe individual by the Company equity incentive plansas part of the compensation of the individual or (ii) held, directly or indirectly, by the individual; and (5) engaging in limit orders or other compensatory arrangements with thepre-arranged transactions that execute automatically, except for “same-day” limit orders and approved 10b5-1 plans.” These restrictions apply to all Company securities owned directly or indirectly by such covered persons, including Company securities owned by family members where such covered person is deemed to beneficially own such securities, and their respective designees. The restrictions, however, do not prevent any individuals from engaging in general portfolio diversification or investing in broad-based index options, futures or baskets are not subject to this prohibition.”funds.

Our Corporate Governance Principles can be accessed through our website at: www.hurco.com/investors under “Corporate Governance.”

Medical, Disability and Life Insurance. All full-time employees, including the named executive officers, are eligible to participate in insurance benefits coverage to help manage the financial impact of ill health, disability, and death. In addition, allour named executive officers are provided supplemental disability benefits and our Executive Chairman and President and CEO is alsoare each provided awith split-dollar life insurance benefit.benefits.

Retirement Benefits. We sponsor a 401(k) plan in which all full-time employees are eligible to participate. The purpose of the plan is to provide an incentive for employees to save for their retirement income needs and to assist in our attraction and retention of employees. Our named executive officers participate in the 401(k) plan on the same basis as other eligible employees. We currently match 100% of the first 6% of a participant’s annual earnings that he or she contributes, up to the maximum permitted by law. We also maintain a deferred compensation program in which our named executive officers and other senior management employees may voluntarily participate. For additional information regarding the deferred compensation program, see “Nonqualified Deferred Compensation.Compensation in 2023.”

Perquisites.The Committee believes that, even though the level of perquisites provided to the named executive officers is relatively minimal, perquisites are an integral component in establishing the competitiveness of our overall compensation program. Perquisites offered to the named executive officers include the use of company leased vehicles. For additional information regarding perquisites, see “Tabular Compensation Information.”

Employment Agreements

We have employment agreements with each of the following named executive officers.officers: Mr. Volovic, Mr. Doar, and Ms. McClelland. Information regarding these employment agreements is found in this section under the heading “Employment Agreements” on page 43.52. Under the heading “Potential Payments upon Termination” on page 45,54, we also estimate the benefits that we would have paid to these executivesany of our named executive officers if their employment had terminated on October 31, 2020,2023, under various scenarios.

The Committee believes that these agreements are an important part of the overall compensation arrangements for the applicable executives by helping to secure for us the continued employment and dedication of the executives (as well as certain noncompetition and other restrictive covenants), while simultaneously providing a reasonable amount of assurance of continued employment to them.

Compensation Decisions for Fiscal 2020Year 2023

Details of the compensation payable to the named executive officers for fiscal 2020year 2023 are disclosed in the tables and related discussion that follow this Compensation Discussion and Analysis.

Base Salaries.On November 13, 2019,9, 2022, employing the methodology described above under “Elements of Compensation,” the Committee established annual base salaries for the named executive officers for fiscal 2020,year 2023, which became effective January 1, 2020.2023. The salary increases for each ofMs. Jamison and Mr. Doar,Wright were approximately 5% and 14%, respectively, and were intended to bring their respective base salaries more in line with market competitive ranges for their respective roles and responsibilities. The salary increases for Mr. Volovic and Ms. McClelland waswere approximately 4% and 3%, respectively, and were generally in line with the average merit increase forreceived by all U.S.-based employees of the Company as their respective salaries were within theemployees. The salary decrease for Mr. Doar was approximately 4% and was intended to bring his base salary more in line with a market competitive range.

range for his role as Executive Chairman. The following table sets forth the annual base salary of each of the named executive officers for 2019fiscal year 2022 and the annual base salary established by the Committee for each of those officers for 2020,fiscal year 2023, as well as the percentage increasechange between the two years:

Short-Term Incentive Compensation.On January 2, 2020, the Committee,3, 2023, pursuant to the Cash Incentive Plan, selected the applicable performance measures, specifiedCommittee approved the performance goals based on those performance measures, and specified the methodshort-term incentive compensation arrangement for calculating the amount payable tofiscal year 2023 for all named executive officers, with payout to occur thereunder in January 2024, if and to the extent the performance goals were satisfied.attained during fiscal year 2023. Similar to fiscal 2019, for fiscal 2020,year 2022, the Committee selected operating income margin and certain strategic objectives for the named executive officers as the performance measures, which are among the performance measures set forth in the Cash Incentive Plan. In determining the required performance levels for operating income margin that it established for fiscal year 2023, the Committee considered many factors including the Company’s short- and long-term strategic plan objectives that take into account the importance of factors such as the impact of any recently completed acquisitions, research and development of new products, market penetration into new and sometimes price-competitive markets, diversification of products to include entry-level, mid-range, and premium products, and continued growth of the existing markets and product lines – all of which can significantly impact the level of operating income the Company achieves from year to year.

The performance goals related to our fiscal 2020year 2023 operating income margin and certain strategic objectives for the named executive officers and payouts were basedweighted 70% on the relative weightings set forth below:operating income margin and 30% on strategic objectives for each named executive officer.

Operating income margin was chosen as the primary performance metric because the Committee believes it continues to most directly correlate to our executives’ performance. An executive could earn a short-term incentive award due to success in achieving individual strategic objectives, even if performance fell below threshold on the operating income margin; however, the weighting of the two performance metrics encourages decisions that should benefit our overall profitability. Further, the Committee provided that if the fiscal 2020year 2023 operating income margin was zero or negative, then no amounts would be paid under the 20202023 short-term incentive arrangement, even if all or a portion of the performance goals under the strategic objectives component were attained. Participants had the ability to earn between 50% of a target amount for achieving threshold performance and 200% of target for achieving maximum performance for each metric.

In January 2020,2023, the Committee established the following payout levels that would be associated with the degree to which the operating income margin was attained for fiscal 2020:year 2023, which were the same as those approved by the Committee under the short-term incentive compensation plan for fiscal year 2022:

Payout levels will be interpolated for results between 3% and 6%, 6% and 9%, 9% and 11%8%, and 11%8% and 13%10%

In reaching its decision with respect to setting operating income margin threshold, target, exceeds, and maximum levels as set forth above, the Committee took into consideration the impact of macroeconomic factors on the Company’s business; the Company’s current projections, business plan, and strategic plan; the negative operating profit recorded by the Company in recent periods; the desire to motivate and incentivize the named executive officers to perform and return the Company to consistent levels of profitability; and similar permissible factors.

In January 2020,2023, the Committee also approved the strategic objectives set for each participating named executive officer and the associated payout levels for fiscal 2020.year 2023. Participants had the ability to earn between 50% and 200% of the target amount based on the overall achievement of the applicable 20202023 strategic objectives set for each participant. The strategic objectives approved by the Committee for each of the participating named executive officers, and the related performance categories, were as follows:

In January 2020,2023, the Committee also established the target percentage by which the base salary of each named executive officer paid during fiscal 2020year 2023 would be multiplied in order to determine the dollar amount that would be multiplied by the weighted-average percentage payout level applicable to each named executive officer following determination of such based on actual performance. The target amount for each named executive officer is set forth below:

On January 5, 2021,4, 2024, the Committee determined the degree to which the operating income margin metric and the strategic objectives for fiscal 2020year 2023 were attained, and the resulting payout level relative to the target amount for each metric. For fiscal 2020,year 2023, the Company reported anachieved a 3.0% operating lossincome margin and, therefore, the Committee determined that the resulting percentage payout level relative to the target amount for that metric would be 0%was 50%. In determining the potential payout level associated with the above strategic objectives set for fiscal 2020year 2023 for each of the named executive officers, the Committee assessed the level of achievement of those strategic objectives.objectives and the projected impact of various payout levels related to the strategic objectives on the Company’s operating income metric under the short-term incentive plan for fiscal year 2023. As a result, the Committee determined that even though the named executive officers achieved many of the strategic objectives and additional objectives set mid-year in light of the COVID-19 pandemic, the resulting percentage payout level relative to the target amount for the strategic objectives was 0%50% for Mr. Doar, Ms. McClelland, and Mr. Volovic, because payouts were not permitted under the 2020 short-term incentive compensation when the operating income margin was less than zero.each named executive officer.

The weightings applicable to each of the operating income margin metric and the 20202023 strategic objectives metric set forth above for each named executive officer wouldwere then have been applied to the percentage payout level for each metric as determined by the Committee, resulting in a weighted-average percentage payout level relative to the target amount for each such executive. However, as described above,The weighted-average percentage payout level applicable to each named executive officer was then multiplied by his or her target amount of fiscal year 2023 base salary listed above.

The Committee retained the Committee had provideddiscretion to adjust downward, but not upward, the amount of the compensation that if the fiscal 2020 operating income margin was zero or negative, then no amounts would otherwise be paidpayable under the 20202023 short-term incentive arrangement, even if all or a portion ofcompensation arrangement. The Committee did not exercise that discretion with respect to the performance goalsamounts payable under the strategic objectives component were attained. As a result, the Committee determined that the fiscal 20202023 short-term incentive arrangement prohibited payments to the named executive officers, since the fiscal 2020 operating income margin was negative.compensation arrangement.

The following table sets forth the total short-term incentive compensation amounts awarded to each named executive officer related to fiscal 2020:year 2023:

Long-Term Incentive Compensation.

Earned PSU Awards for Fiscal 2018-2020. Years 2021-2023.On January 5, 2021,4, 2024, the Committee also determined the degree to which the long-term incentive compensation arrangement approved for the fiscal 2018-2020years 2021-2023 performance period was attained, and the resulting payout level relative to the target amount for each metric.

The performance and payout standards for the PSUs – TSR for the fiscal 2018-2020years 2021-2023 performance period that were established by the Committee in 2018 were the same as those established and described below for the PSUs – TSR for the fiscal 2020-2022 performance period. For fiscal years 2018 through 2020, the Company’s total shareholder return performance over the three-year period of (28.5%) is positioned below the 30^th percentile TSR of (19.9%), relative to the total shareholder return of the companies in our 2018 peer group. As such and based on the applicable performance and payout standards noted below, the Committee determined that the resulting percentage payout level relative to the target amount for the fiscal 2018-2020 PSUs – TSR was 0%.

The performance and payout standards for the PSUs – ROIC for the fiscal 2018-2020 performance period that were established by the Committee in 20182021 are set forth immediately below.below:

Awards will be interpolated for results between 7%the 30^th and 9%55^th percentiles and 9%the 55^th and 13%90^th percentiles

As calculated under our 2018 long-term incentive compensation arrangement,

For fiscal years 2021 through 2023, the Company’s average ROIC for fiscal years 2018 through 2020TSR performance over the three-year period of -22.1% was 5.1%.positioned between the 30^th percentile TSR of -30.2% and the 55^th percentile TSR of 24.6%, relative to the TSR of the companies in our 2021 peer group. As such and based on the applicable performance and payout standards noted above, the Committee determined that the resulting interpolated percentage payout level relative to the target amount for the fiscal 2018-2020years 2021-2023 PSUs – TSR was 57.4%.

The performance and payout standards for the PSUs – ROIC for the fiscal years 2021-2023 performance period that were established by the Committee in 2021 are set forth immediately below.

Awards will be interpolated for results between 4% and 6% and 6% and 12%

As calculated under our 2021 long-term incentive compensation arrangement, the Company’s average ROIC for fiscal years 2021 through 2023 was 2.9%. As such and based on the applicable performance and payout standards previously noted, the Committee determined that the resulting percentage payout level relative to the target amount for the fiscal years 2021-2023 PSUs – ROIC was 0%.zero.

Based on these determinations, nothe Committee approved the following number of PSUs were earned and vested pursuant to the long-term incentive compensation plan for each named executive officer, related toexcept Ms. Jamison and Mr. Wright, who did not hold any PSUs with the fiscal 2018-2020 PSUs. The following table sets forth the target number of 2018-2020 PSUs and related grant date fair value:years 2021-2023 performance period:

Because Ms. Jamison and Mr. Wright were not executive officers in January 2021 when the PSUs described above were granted to our executive officers, they did not receive such grants. However, Ms. Jamison and Mr. Wright each received 682 restricted shares in November 2020 as part of the fiscal year 2021 annual equity grants to key employees, which restricted shares vest in thirds on each of the three anniversaries of the date of grant.

Restricted Share and PSU Awards for Fiscal 2020-2022.Years 2023-2025.On January 2, 2020,3, 2023, the Committee approved a long-term incentive compensation arrangement for the named executive officers in the form of restricted shares and PSUs awarded under the Hurco Companies, Inc. 2016 Equity Incentive Plan (the “2016 Plan”).ThePlan. The awards were weighted as approximately 25% time-based vesting (in equal installments over three years) and approximately 75% performance-based vesting (at the end of a three-year period, to the extent certain performance metrics or criteria are satisfied). The three-year performance period for those awards is fiscal 2020years 2023 through fiscal 2022.2025.

The Committee granted the awards of restricted shares and target number of PSUs to the named executive officers effective as of January 2, 2020,3, 2023, as follows:

The PSUs designated as “PSUs – TSR”NI” were weighted as approximately 40% of the overall long-term incentive compensation arrangement and will vest and be paid based on our total shareholder return overaverage net income for the three-yearperformance period, relative to the total shareholder return over that period of the companies in our peer group. The companies comprising the peer group for the purposes of this award are the same as the companies comprising the peer group utilized for fiscal 2020 executive compensation determinations described below under “The Committee’s Processespre-established threshold, target, and Analyses – Use of Peer Group Data.”maximum payout levels. Participants will have the ability to earn between 50% of the target number of PSUsshares for achieving threshold performance, 100% of the target number of shares for achieving target performance and 200% of the target number of PSUsshares for achieving maximum performance. The performance and payout standards for the PSUs – TSR are as follows:

Awards will be interpolated for results between the 30^ththreshold and 55^th percentilestarget and the 55^thtarget and 90^th percentilesmaximum.

The PSUs designated as “PSUs – ROIC”FCF” were weighted as approximately 35% of the overall long-term incentive compensation arrangement and will vest and be paid based on the achievement of pre-established goals related to our average ROICfree cash flow over the three-year period. Average ROIC may be hereafter adjusted byFree cash flow for any fiscal year in the Committee to excludeperformance period is defined as cash flow from operating activities (as reported in our audited financial statements for the effectsperiod in question), minus capital expenditures (including software capitalization, since it represents a normal, recurring feature of unanticipated material transactions or events such as acquisitions, divestitures, accounting changes, restructurings, and special charges or gains (determined according to objective criteria established by the Committee), but only to the extent permitted by Internal Revenue Code Section 162(m), if applicable.our business). Participants will have the ability to earn between 50% of the target number of PSUsshares for achieving threshold performance, 100% of the target number of shares for achieving target performance and 200% of the target number of PSUsshares for achieving maximum performance. The performance and payout standards for the PSUs – ROIC are as follows:

Awards will be interpolated for results between 6%threshold and 8% and 8% and 12%

In reaching its decision to reduce the ROIC threshold, target and maximum performance levels from those used in recent years (7%, 9%target and 13%, respectively),maximum.

Discretionary Bonuses.

In January 2024, the Committee consideredalso awarded discretionary cash bonuses to the named executive officers in the following amounts: (1) for Mr. Volovic - $88,764; (2) for Mr. Doar - $57,406; (3) for Ms. McClelland - $45,192; (4) for Ms. Jamison - $11,025; and (5) for Mr. Wright - $15,732. In making this decision, the Committee evaluated a number of factors, including among others:others, (1) the impactsignificant weight of recent acquisitions onperformance-based compensation relative to the overall product portfolioexecutive compensation program and strategythe fact that certain incentive-based awards had not paid out fully, at target, or at all during recent periods of significant macroeconomic turbulence resulting from factors beyond the executives’ reasonable control; (2) the amount of annual total compensation actually paid or payable to each such executive for fiscal 2023 and how those amounts compare to market/peer assessments received from the Committee’s independent compensation consultant; (3) executive attrition risk associated with the current level of compensation paid or payable for fiscal year 2023 and the retention value of a potential incremental discretionary cash bonus; and (4) the achievement of each executive, and the executive team as a whole, of certain long-term critical projects not included in the short-term incentive arrangement for fiscal year 2023 awarded under the Cash Incentive Plan or otherwise reflected in the Company’s financial performance for such period.

Finally, the Committee also recognized that it has rarely used discretionary cash bonuses as a component of the Company, including entry into more price-competitiveCompany’s executive officer compensation program and lower-margin product and/or brand categories; (2)acknowledged that it intends to continue to do so only judiciously. In fact, the historical experience thatCommittee has only awarded discretionary cash bonuses as part of the ROIC targets, even during periods of record revenue and satisfactory tenure, may be too high to accomplishexecutive officer compensation program in connection with the compensation program’s objectives; (3) the disproportionate impact a year with low or negative ROIC can have on the average over a three-year performance period, particularly in a highly-cyclical industry or market; (4) recruitment and retentionsuccessful integration of a skilledmaterial acquisition since 2015. Ultimately, after evaluating the executive officers’ performance for fiscal year 2023, the Committee determined that discretionary bonuses in the amounts described above were appropriate under the circumstances. The Committee continues to believe that its executive compensation program and experienced management team;plans thereunder are functioning appropriately and (5) the review of otherare in line with prevailing market practices and peer group information in the executive compensation context.shareholder expectations.

Compensation Decisions for Fiscal 2021Year 2024

Base Salaries.On November 12, 2020,8, 2023, employing the methodology described above under “Elements of Compensation,” the Committee established annual base salaries for theall of our named executive officers for fiscal 2020,year 2024, to become effective January 1, 2021. In light2024. The salary adjustments for Mr. Volovic, Mr. Doar, Ms. Jamison and Mr. Wright of approximately 12%, (8%), 10%, and 15%, respectively, were intended to bring their salaries more in line with market competitive ranges for their respective roles and responsibilities. The salary increase for Ms. McClelland of 4% was generally in line with the difficult business macroenvironment resulting from the COVID-19 pandemic, and at the recommendation of the named executive officers, the Committee determined not to implement base salary increases for the named executive officers and rather maintained their current fiscal 2020 base salaries.average merit increase received by all U.S.-based Company employees.

The following table sets forth the annual base salary of each of the named executive officers for 20202023 and the annual base salary established by the Committee for each of those officers for 2021,2024, as well as the percentage increasechange between the two years:

Short-Term Incentive Compensation.On January 5, 2021,4, 2024, pursuant to the Cash Incentive Plan, the Committee approved the short-term incentive compensation arrangement for fiscal 2021,year 2024 for all named executive officers, with payout to occur thereunder in January 2022,2025, if and to the extent the performance goals are attained during fiscal 2021.year 2024. Similar to fiscal 2020,year 2023, the Committee selected operating income margin and certain strategic objectives for the named executive officers as the performance measures, which are among the performance measures set forth in the Cash Incentive Plan. While the Committee decided to maintain the performance measures for the short-term incentive compensation arrangement, the Committee also reassessed the required performance levels for operating income margin that it established for fiscal 2021. Many factors are considered when these levels are set, including the short and long-term strategic plan objectives that weight the importance of factors such as acquisitions, research and development of new products, market penetration into new and sometimes price-competitive markets, diversification of products to include entry-level, mid-range, and premium products, and continued growth of the existing markets and product lines - all of which can significantly impact the level of operating income the Company achieves from year to year.measures.

Following the end of fiscal 2021,year 2024, the Committee will determine the degree to which the operating income margin goal and the strategic objectives were attained, and the resulting payout level relative to the target amount for each metric. The Committee retains the discretion to adjust downward, but not upward, the amount of compensation that would otherwise be payable under the 2021 short-term incentive compensation arrangement.

Long-Term Incentive Compensation. Similar toOn January 4, 2024, employing the 2021 short-termmethodology described above under “Elements of Compensation,” the Committee also determined the amount, terms, and conditions of the long-term incentive compensation arrangement the Committee selected the same performance metrics for the named executive officers for the performance period of fiscal 2021years 2024-2026. The Committee decided to both (1) maintain the overall general allocation of award value between restricted shares (targeted at approximately 25% of long-term incentive compensation arrangements, as comparedaward value) and PSUs (targeted at approximately 75% of long-term incentive compensation award value) and (2) similar to fiscal 2020 (i.e., relative TSRthe 2023 long-term incentive arrangement, tie the vesting and ROIC). earning of the PSUs to the performance measures of net income and free cash flow, which are among the performance measures permitted by the 2016 Plan.

Therefore, effective January 5, 2021, the4, 2024, the Committee granted the awards below of restricted shares and target number of PSUs to each of the named executive officers. The restricted shares will vest in equal installments over three years and the three-year performance period for the PSUs will be fiscal 2021years 2024 through fiscal 2023.2026.

The PSUs designated as “PSUs – TSR”NI” were weighted as approximately 40% of the overall long-term incentive compensation arrangement and will vest and be paid based on our total shareholder return overaverage net income for the three-yearperformance period, relative to pre-established threshold, target, and maximum payout levels. Participants will have the total shareholder return over that periodability to earn 50% of the companies in our peer group.

The companies comprisingtarget number of shares for achieving threshold performance, 100% of the peer grouptarget number of shares for the purposes of this award are the companies comprising the 2021 peer group described below under “The Committee’s Processes and Analyses – Use of Peer Group Data.” Theachieving target performance and payout standards200% of the target number of shares for the PSUs – TSR are as follows:

achieving maximum performance.Awards will be interpolated for results between the 30^ththreshold and 55^thtarget and 55^thtarget and 90^th percentilesmaximum.

The PSUs designated as “PSUs – ROIC”FCF” were weighted as approximately 35% of the overall long-term incentive compensation arrangement and will vest and be paid based on the achievement of pre-established goals related to our average ROICfree cash flow over the three-year period. Average ROIC may be hereafter adjusted byFree cash flow for any fiscal year in the Committee to excludeperformance period is defined as cash flow from operating activities (as reported in our audited financial statements for the effectsperiod in question), minus capital expenditures (including software capitalization, since it represents a normal, recurring feature of unanticipated material transactions or events such as acquisitions, divestitures, accounting changes, restructurings, and special charges or gains (determined according to objective criteria established by the Committee)our business). Participants will have the ability to earn between 50% of the target number of shares for achieving threshold performance, 100% of the target number of shares for achieving target performance and 200% of the target number of shares for achieving maximum performance.

From time to time, the Committee reassesses the Awards will be interpolated for results between threshold and target and maximum performance levels for ROIC that the Committee establishes for a three-year performance period. Many factors are considered when these levels are set, including long-term strategic plan objectives that weight the importance of factors such as acquisitions, researchtarget and development of new products, market penetration into new and sometimes price-competitive markets, diversification of products to include entry-level, mid-range, and premium products, continued growth of the existing markets and product lines, anticipated business macroenvironment for certain portions of the performance period with the probability of significantly impacting overall capital market and business conditions - all of which can significantly impact the level of ROIC the Company achieves over a three year period.maximum.

The Committee’s Processes and Analyses

Role of Committee and Input from Management. The Committee is responsible for determining our executive compensation philosophy, objectives, policies, and programs and approves or ratifies all compensation-related decisions for the named executive officers. When making executive compensation decisions, the Committee considers the input of Pay Governance and, for all executives other than our CEO and our Executive Chairman, the recommendation of our CEO. Our CEO recommends salary levels, short-term incentive compensation awards, equity-based compensation awards, and perquisites for our other named executive officers.officers other than the Executive Chairman. Our CEO’s and Executive Chairman’s compensation isare determined solely by the Committee with the assistance of Pay Governance. The Compensation Committee applies the same principles for executive compensation in determining our CEO’s and Executive Chairman’s compensation that it applies in determining the compensation of our other named executive officers.

Role of Compensation Consultant. In 20192022 and 2020,2023, the Committee engaged Pay Governance to advise and assist the Committee related to executive compensation matters. Pay Governance is retained directly by the Committee, reports directly to the Committee, and participates in certain Committee meetings. In this regard, from time to time, Pay Governance advises and assists the Compensation Committee: